Podcasts

Sir Shefik featuring Joey Amato

Episode 4
Sir Shefik featuring Joey Amato

Joey Amato, who specializes in entertainment, lifestyle, and fine arts, sits with Shefik to discuss Amato's career. He is mostly associated with powerful and effective public relations campaigns, and he has worked for international stars and companies, such as Dolly Parton, Sony Music Entertainment, Shakira, and many more. Amato discusses how he goes about reaching an audience and how he went about familiarizing himself with specific consumers through research. He shares that you can't necessarily take back media, so his intention often is to address the objectives and goals of artists and customers. In other news, hip-hop icon, multi-platinum recording artist, and actor DMX has passed away at the age of 50.

Last Updated: September 6, 2022

About "Shefik presents Invocation"

Aptly titled "Shefik presents Invocation", the nationally syndicated radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. The show is currently broadcast on over 20 terrestrial radio stations and frequencies throughout the United States. Each one-hour episode, executive-produced and hosted by media personality Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact. Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at invocation.co serves as a conduit for discussion of the show, while featuring related videos and auxiliary content. The journey continues right here and everywhere.