NEW YORK — Media personality Shefik (https://shefik.info) has signed a video distribution deal with It's Relevant TV (http://www.itsrelevant.com), for content he self-produces under his brand, "Shefik presents Invocation" (https://invocation.co). Under the terms of the deal, Shefik will not only produce, but also develop and direct, original video productions, for broadcast via It's Relevant TV's outlets in 20 states throughout the United States, inclusive of storefronts, medical offices, car dealerships, restaurants, salons, urgent care centers, pharmacies, malls, sports arenas, and more. Through It's Relevant TV, Shefik's video productions can already be viewed at heavily trafficked locations, such as the 10,000 seat Webster Bank Arena (Bridgeport, CT), and the casino Mohegan Sun (Uncasville, CT).
"It's Relevant TV is proud to welcome 'Shefik presents Invocation' to the growing list of options for our audiences to enjoy," says Ed Massena, Vice President, Television Distribution at It's Relevant TV. "Shefik's work strikes a thought-provoking note, bringing forth interesting personalities and topics in a concise and well-produced package."
"It's Relevant TV is a viable organization to align my 'Invocation' brand with," adds Shefik. "The range and scope of their distribution outlets are tremendous. The organization is truly redefining television for businesses large and small."
Introductory video releases feature Tony Award winner and 4-time Grammy Award nominee Melba Moore; actress Satomi Hofmann ("The Phantom of the Opera" on Broadway); newscaster Dan Bazile (major television network affiliate); and recording artist Tali of Blush, who was signed by entertainment executive and author Mathew Knowles to his company Music World Entertainment. Knowles himself is featured guest of "Shefik presents Invocation". He is best known for being the former manager of Destiny's Child. He also managed his daughters Beyoncé and Solange Knowles. His company, Music World Entertainment, is one of the most renowned, with record sales exceeding 300 million.
Other upcoming video releases include a star-studded parade of highly-notable recording artists and musicians, such as Grammy Award and Emmy Award winners and nominees, as well as multi-platinum producers and songwriters, such as 2-time Academy Award nominee Siedah Garrett (Michael Jackson, Quincy Jones, Aretha Franklin, Jennifer Hudson).
The production crew of "Shefik presents Invocation" includes Shefik (Producer and Director), Frank McIntyre (Head Writer), Toni Knight (Correspondent), Eloisa Diaz-Sanz (Correspondent), Neddy Smith (Camera Operator and Production Assistant), Dominick Rienzi (Production Assistant), Pati Sands (Production Assistant), Sean K. Fitzpatrick (Camera Operator and Production Assistant), Vincent Iiyambo (Production Assistant), Mark Moore (Production Assistant), Ronald Barcy (Production Assistant), Mokay Kamara (Production Assistant), Kojoe Fante (Production Assistant), Abdul Wells (Production Assistant), and Seth Wells (Camera Operator and Production Assistant).
About It's Relevant TV
It's Relevant TV (http://www.itsrelevant.com) is a content distribution platform built for the business environment, especially where customers wait for five minutes or more. In medical offices, car dealerships, salons, spas, and restaurants across the United States, business owners have replaced cable television or infographic slide shows with It's Relevant TV, to get the benefits of both. Video content is the driving force of It's Relevant TV, showing audiences entertaining, informative, and thought-provoking episodes in condensed packages of under four minutes. Business owners who use It's Relevant TV enjoy the unique ability to tailor the programming to their customers' interests, while mixing in their own brand promotions and social media.
About 'Shefik presents Invocation'
Aptly titled "Shefik presents Invocation", the nationally-syndicated radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. The show is currently broadcast on 21 terrestrial radio stations and frequencies throughout the United States. Additionally, all interview segments are shot on video and distributed internationally via outlets, such as Amazon (United States, United Kingdom, Germany, Japan). Each one-hour radio episode, executive-produced and hosted by media personality Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact. Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at invocation.co serves as a conduit for discussion of the show, while featuring related videos and auxiliary content. The journey continues right here and everywhere.
Media Contacts
Shefik
All Knight Access
+1 (914) 548-5033
shefik@allknightaccess.com
Toni Knight
All Knight Access
+1 (914) 645-4830
toni.knight@allknightaccess.com
Last Updated: May 30, 2021
