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Shefik Signs Distribution Deal With William Goldstein's New Gold Music

Shefik will produce and release a series of albums via The Orchard, a company wholly owned by Sony Music Entertainment.

NEW YORK — Media personality Shefik has signed a worldwide music distribution deal with Emmy nominated and Grammy nominated composer and recording artist William Goldstein, and his record company New Gold Music. Under the terms of the deal, Shefik will release a series of albums via The Orchard, a company wholly owned by Sony Music Entertainment. The first album in the series is slated for release in Fall 2017.

Shefik is the Executive Producer and Host of the nationally-syndicated, multiple award-winning terrestrial radio show Shefik presents Invocation. The show is currently broadcast on 22 terrestrial radio stations and frequencies throughout the United States. Guests of the radio show have included 2-time Academy Award nominee and Grammy Award winner Siedah Garrett, 5-time Grammy Award winner Dionne Warwick, 13-time Latin Grammy Award winner Alvaro Alencar, and Tony Award winner Melba Moore.

Many of the recording artists and musicians who have appeared on Shefik presents Invocation will be featured on the albums to be released, of which Shefik will also appear as a lyricist and performer. He will also serve as Executive Producer of the albums and provide creative direction.

"This is a very exciting and pivotal moment in the expansion of my brand identity," says Shefik. "I am currently celebrating 20 years, as a professional in the entertainment and technology industries. The first album in the series to be released will be a compilation that echoes the sentiment of my journey, and the undertones of my trials and tribulations. I look forward to collaborating on this project with many of my musical colleagues and friends."

Shefik has appeared on MTV, SiriusXM, PBS, network television, and in print media. A seasoned pro in social media with a career background as a Lead Architect and Senior Web Developer, he has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, MTV World, Merriam-Webster, and Merck. As a videographer and producer, his work has been featured in television broadcasts and video productions for TIME Magazine, The Washington Center, Unsung (TV One), and Broadway World. Additionally, his photography has been featured in print and online publications, such as Harvard Kennedy School Magazine, Playbill, and China Press.

Goldstein was previously a recording artist for Motown Records and CBS Masterworks. He has over 50 albums currently available. He has also scored over 50 movie and television projects, including NBC's Fame and Disney's The Miracle Worker, as well as written on the arts for The New York Times and The Los Angeles Times. He was a pioneer in the use of computers and electronic instruments in music. His most distinguishing characteristic as a composer and pianist is his gift of "Instant Composition", which he shares with audiences through master classes, recitals, and albums.

"I'm very proud to be distributing Shefik's albums on my label New Gold Music, through The Orchard," says Goldstein.

Media Contacts

Shefik
All Knight Access
+1 (914) 548-5033
shefik@allknightaccess.com
https://invocation.co

Last Updated: January 21, 2025

About "Shefik presents Invocation"

Aptly titled "Shefik presents Invocation", the nationally syndicated radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. The show is currently broadcast on over 20 terrestrial radio stations and frequencies throughout the United States. Each one-hour episode, executive-produced and hosted by media personality Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact. Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at invocation.co serves as a conduit for discussion of the show, while featuring related videos and auxiliary content. The journey continues right here and everywhere.