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Shefik Returns as Official Judge for 16th Annual Shorty Awards

What happens on social media can change the world, create new stars, and ignite global movements.

NEW YORK — Media personality and technology maven Shefik (https://shefik.info) returns as an official judge for the 16th Annual Shorty Awards (https://shortyawards.com), where he served alongside a panel of esteemed judges. This is the sixth year that Shefik has been named a judge for the competition.

This year's winners and honorees (https://shortyawards.com/16th/winners) included campaigns by Sony Pictures Entertainment, Chicago Bulls, Google, TelevisaUnivision, Barbie, Adobe, Samsung Electronics America, Fox Entertainment, Marriott Bonvoy, State Farm, MTV Entertainment Studios, Peacock, Sesame Workshop, Seattle Seahawks, Lenovo, Disney Branded Television, Nickelodeon, Microsoft, Boston Bruins, SiriusXM Media, Verizon Creative Marketing, Crayola, Al Jazeera Digital, Hilton, and Zenith, as well as many other notables. Winners were announced on May 22, 2024, at a ceremony held in New York City.

This year's winners were chosen through a combination of votes from the public and scores given by the Real Time Academy of Short Form Arts & Sciences, of which Shefik continues to be appointed as an official member of the Academy (https://rtacademy.org/member/shefik/).

Comprised of leaders in technology, journalism, business, and culture, the Real Time Academy of Short Form Arts & Sciences plays a vital role in recognizing the top content creators, influencers, and organizations on social media. The Academy is responsible for shaping the criteria and rules of the Shorty Awards and for selecting winners and honorees.

Shorty Awards, also known as "Shortys", honor the best of social media by recognizing the influencers, brands, and organizations innovating across the social web, on Facebook, X, Tumblr, YouTube, Snapchat, Instagram, YouNow, and more. Past winners include influencers, such as Michelle Obama, Adele, Taylor Swift, J.K. Rowling, Conan O'Brien, Rebel Wilson, Chris Pratt, Tyler Oakley, Casey Neistat, Hannibal Buress, Malala Yousafzai, Jenna Marbles, and DJ Khaled, as well as companies, such as HBO, Virgin America, ESPN, GoPro, American Express, and TED.

What happens on social media can change the world, create new stars, and ignite global movements. Shorty Awards were the first awards to honor social media, and by constantly evolving along with the medium it honors, the Shorty Awards remains the most prominent award show of its kind, engaging an online audience of millions and culminating in a blockbuster ceremony.

"For the sixth year, I am once again honored to be selected as a judge for the 16th Annual Shorty Awards," says Shefik. "The caliber of this year's entries is resounding."

About Shefik

Sir Shefik Macauley (https://shefik.info), known mononymously as Shefik, is an accomplished industry insider, who has appeared on MTV, SiriusXM, PBS, BET, network television, and in print media, as well as internationally on TRT World (Turkey). For his charitable and philanthropic work throughout the years, he was bestowed with the rank of Knight in the Equestrian Order of Michael Archangel (http://www.michaelarchangel.org), subjected only to the Sovereign Imperial and Royal House of Ghassan (http://www.royalghassan.org). Celebrating over 20 years in the entertainment and technology industries, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, MTV World, Merck, Merriam-Webster, and Wolters Kluwer. As a videographer and producer, his work has been featured in television broadcasts and video productions for TIME magazine, The Washington Center, "Unsung" (TV One), and Broadway World. Additionally, his photography has been featured in print and online publications, such as Daily Mail (United Kingdom), Harvard Kennedy School Magazine, Playbill, and China Press. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation" (https://invocation.co), which is broadcast on 23 terrestrial radio stations and frequencies throughout the United States, as well as the internationally syndicated video series of the same name, via Amazon and other notable outlets.

Media Contacts

Shefik
All Knight Access
+1 (914) 548-5033
shefik@allknightaccess.com

Last Updated: January 21, 2025

About "Shefik presents Invocation"

Aptly titled "Shefik presents Invocation", the nationally syndicated radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. The show is currently broadcast on over 20 terrestrial radio stations and frequencies throughout the United States. Each one-hour episode, executive-produced and hosted by media personality Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact. Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at invocation.co serves as a conduit for discussion of the show, while featuring related videos and auxiliary content. The journey continues right here and everywhere.