NEW YORK — At Black Westchester (blackwestchester.com/category/features/shefik-presents-invocation), media personality Shefik launches content from his self-produced series, Shefik presents Invocation. Based in Westchester County, New York, Black Westchester is a website that provides news with a Black point of view, for people of color in the tri-state area of New York, at every economic level. The website is committed to be a platform to profile life, culture, economics, politics, sports, entertainment, those who are representing vision in these marketplaces, and those who can both encourage and provide role models to other men and women. The mission of Black Westchester is to promote the concept of "community" through media. Damon K. Jones serves as Publisher, while A.J. Woodson serves as Editor-in-Chief.
"Black Westchester is a highly-informative website," says Shefik. "As a resident of Westchester County, New York, I often find their coverage insightful."
For the launch of Shefik presents Invocation at Black Westchester, content features Tony Award winner and 4-time Grammy Award nominee Melba Moore; newscaster Dan Bazile of a major television network affiliate; and Dr. Hassan Tetteh, a board-certified surgeon specializing in thoracic surgery, critical care, heart and lung transplantation, research, and education. Additional content will be added frequently.
"Working with Shefik on 'Invocation' has been a wonderful experience," says Bazile. "He's a consummate professional, who pays attention to every detail, and I knew his vision would create an excellent product. I also learned something along the way. Talking about the rain, what it means to me, and exploring the nuances of a revolution, inspired me to dig a little deeper, and I discovered some truths about my personality."
Shefik presents Invocation is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. Content includes video footage, and its audio is severed and packaged as a conceptual radio show, currently broadcast on 22 terrestrial radio stations and frequencies throughout the United States. Each one-hour episode, executive-produced and hosted by Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact.
Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at invocation.co serves as a conduit for discussion of the show, while featuring related videos and auxiliary content.
The journey continues right here and everywhere.
About Shefik
Shefik is an accomplished industry insider, who has appeared on MTV, SiriusXM, PBS, network television, and in print media. He has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, MTV World, Merriam-Webster, Merck, and Wolters Kluwer. A seasoned pro in social media with a career background as a Lead Architect and Senior Web Developer, Shefik is on the cutting edge of new media. As a videographer and producer, his work has been featured in television broadcasts and video productions for TIME Magazine, The Washington Center, Unsung (TV One), and Broadway World. Additionally, his photography has been featured in print and online publications, such as Harvard Kennedy School Magazine, Playbill, and China Press.
Media Contacts
Shefik
All Knight Access
+1 (914) 548-5033
shefik@allknightaccess.com
Toni Knight
All Knight Access
+1 (914) 645-4830
toni.knight@allknightaccess.com
Last Updated: May 30, 2021
