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2018 Hermes Creative Gold Award

Electronic Media - Social Media - Interactive Media - Audio: Program - Songs to Invoke Death
2018 Hermes Creative Gold Award

Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional materials, marketing and communication programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, public relations firms, graphic design shops, production companies, web and digital creators, and freelancers. The competition has grown to perhaps one of the largest of its kind in the world. A look at the winners shows a range in size, from individual communicators to media conglomerates and Fortune 500 companies.

Hermes Creative Awards recognizes outstanding work in the industry, while promoting the philanthropic nature of marketing and communication professionals. There were over 6,500 entries from throughout the United States, Canada, and dozens of other countries in the competition.

Media personality Shefik, a native of New York, has won three awards in the 2018 competition for his nationally syndicated terrestrial radio show, "Shefik presents Invocation" ( One Hermes Creative Platinum Award, one Hermes Creative Gold Award, and one Hermes Creative Honorable Mention Award (all under the category "Electronic Media - Social Media - Interactive Media - Audio: Program") were presented. In the 2017 competition, Shefik won six awards. This now brings the grand total to nine Hermes Creative Awards overall. The Hermes Platinum Award is the highest award that can be achieved in the competition.

Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand creative professionals. AMCP oversees awards and recognition programs, provides judges, and rewards outstanding achievement and service to the profession.

As part of its mission, AMCP fosters and supports the efforts of creative professionals, who contribute their unique talents to public service and charitable organizations. Over the past few years, AMCP's Advisory Board has given out over $200,000 in grants to support philanthropic endeavors.

"As I continue on my life journey, I am humbled by the continued success of my platform," says Shefik. "I appreciate the efforts of my team at 'Shefik presents Invocation', and I am equally appreciative to all of my supportive industry peers."

The award-winning entry of "Shefik presents Invocation" is as follows:

  • "Songs to Invoke Death" (Hermes Creative Gold Award):This particular episode (about "Death"), which is the 29th episode of the radio show, features 2-time Grammy Award winner Laurence Juber (Lead Guitarist, Paul McCartney & Wings (1978 - 1981)); publicist Angelo Ellerbee (President and CEO, Double XXposure); attorney Robert D. Siano, Esq.; and artist and party promoter Michael Alig, who served almost 17 years in prison for manslaughter; as well as messages from Billy Sherwood of the legendary progressive rock band YES; and Grammy Award winner Gerald Alston (Lead Singer, The Manhattans). Production Crew: Shefik (Executive Producer, Host and Writer), Frank McIntyre (Writer), Neddy Smith (Production Assistant), Seth Wells (Production Assistant), Pati Sands (Production Assistant), Abdul Wells (Production Assistant).

About 'Shefik presents Invocation'

Aptly titled Shefik presents Invocation, the nationally-syndicated radio show is a mesmerizing and thought-provoking journey through musical discovery and appreciation that spans the decades. The show is currently broadcast on 22 terrestrial radio stations and frequencies throughout the United States. Each one-hour episode, executive-produced and hosted by media personality Shefik, highlights one relatable focal point (chosen by Shefik), along with an accompanying playlist of songs (curated by Shefik), encompassing a unique thematic concept that invigorates the audience with creative impact. Top recording artists, actors, business executives, politicians, community leaders, and other special guests are invited to offer their own commentary on the weekly topic, as a supplement to Shefik's engaging mindset. The radio show's online hub at serves as a conduit for discussion of the show, while featuring related videos and auxiliary content. The journey continues right here and everywhere.